Everything we do here at Virgin Balloon Flights is based around one core purpose – giving everybody the chance to ‘Take Life Higher’.
A hot air balloon ride is one of the most wonderful experiences you can ever have – we love every single flight just as much as our passengers do.
You might have seen our #takelifehigher tag across our social media pages, from Facebook and Instagram to YouTube and Twitter.
But exactly what do we mean by taking life higher and how do we (and you!) do it?
Every single Virgin company has a ‘purpose’ at its core – a reason for being that is more than just running a successful company. We are here to give something back and really make a difference in people’s lives.
And few years ago, it became clear that our purpose was to give people the chance to take life higher with our balloon rides.
Why Hot Air Balloon Rides Take Life Higher
Hot air ballooning is one of the most incredible, exhilarating, and unforgettable experiences you can imagine.
It is a feeling that never leaves you and a memory that lasts forever – you will still be talking about how amazing it is for years to come.
And for many, it is about stepping outside your comfort zone and finding your inner sense of adventure, as you find yourself at the mercy of wherever the wind wants to take you.
Our purpose to take life higher encompasses all the Virgin brand’s core values.
- Heartfelt Service
Our whole team is here to do the very best for you because we really do want to give you the best experience. - Delightfully Surprising
No hot air balloon ride is the same – everyone is a unique airborne adventure that you will never forget. - Straight Up
We don’t beat around the bush – we’re honest and straight with you at all times. - Insatiable Curiosity
We love a good adventure and never stop looking out for what’s next on the horizon. - Smart Disruption
We do things differently to others, with what we believe are the fairest terms in the industry. - Red Hot Relevance
The excitement of a hot air balloon, whether seeing one in the sky or experiencing the wonder of your own balloon ride, never gets old.
Why We Are The UK’s Best Balloon Ride
That is why Virgin Balloon Flights is the passenger balloon ride company that really does take your life higher even before you hop on board.
Right from the start, our goal was to make the magic of a hot air balloon ride an accessible dream for almost anyone.
Back when we first launched in 1994, the chance to fly in a hot air balloon remained just that for most – a dream.
Even now, the cost of a private balloon ride puts a balloon flight out of reach for a lot of people.
This is why have always flown larger baskets of 12-16 passengers, offering a shared experience that is affordable to many more people.
We also have more launch sites across the UK than anyone else, making us the country’s only national passenger balloon rides company. An airborne adventure is never too far away.
So when you see #takelifehigher on all of our social media posts, on our website, and photos and videos from our wonderful passengers, we really do mean it.
It has become such a popular concept that we have inspired lots of others to use it, whether that is other hot air balloonists or any other amazing experience that makes you go ‘WOW!’.
Are You Ready To #TakeLifeHigher?
Find out all about our wonderful balloon rides and hop on board for your own amazing experience with us here.
And once you are in the air experiencing those stunning views and soaring emotions, if you remember to take some photos, share them on our Facebook or with us on Twitter or Instagram with #takelifehigher and #floatface for the chance to become a ‘floating legend’ as our profile photo of the month.
